TWISTY MINI Wins the 2025 German Design Award – Excellent Product Design (Winner)

At the 2025 German Design Award ceremony, TWISTY MINI—a collaborative creation between HC28 maison, Dutch designer Roderick Vos, and AI—was honored with the Winner Award for Excellent Product Design. Representing the brand, Roderick Vos and his wife attended the ceremony in person to accept this prestigious international accolade.

TWISTY is a work of both experimental and epochal significance, generated by AI and refined by the designer. Its tubular form twists and links into a continuous loop, ultimately forming a chair. This closed loop symbolizes infinity and boundlessness, reflecting the brand’s reverence for the unknown and its ongoing exploration of the future.

This award not only recognizes the exceptional design value and quality of TWISTY MINI but also celebrates the long-standing partnership between HC28 maison and Roderick Vos. Through continuous cross-cultural exchange, the two have successfully merged Western creative freedom with Eastern refined aesthetics—ensuring that the voice of Chinese original design continues to resonate on the global stage.